B2B Lead Generation Services
Content and lead generation for complex B2B sales
Enterprise Software, Healthcare, IT infrastructure, and Cybersecurity
Target your audience
Most people in the world don't know or care about your brand. You made peace with that a long time ago. Let us reach the .1% of the population you DO care about. We're really good at it.
Generate quality leads
We can help you develop the assets and campaigns that your prospects care about. Your sales team doesn't need a LOT of leads. It needs the RIGHT leads. We'll work with you to assess and qualify the right leads that lead to actual revenue.
Turn them into customers
Marketing is now responsible for up to 80% of the sales process. We partner with you to deliver the analytics, marketing automation, and lead nurturing to close the long sale... faster.
Marketing is about revenue.
Marketing is no longer about a pretty logo and some brochures. Sales are being made (or lost) before a salesperson even knows a prospect exists. The new marketing metric is revenue.
We deliver marketing campaigns that drive awareness, leads, and ultimately sales.
- June 22, 2020Blog / Marketing to Doctors
- June 11, 2020Blog / Blogging / Content Marketing / Copywriting / Lead Nurture / Marketing Cybersecurity / Marketing Enterprise Software / Marketing for B2B / Marketing IT Infrastructure / Pay-Per-Click (PPC) / Search Engine Marketing (SEM) / Search Engine Optimization (SEO)
- December 6, 2019Analysis and Optimization / Analytics and Tracking / Blog / Content Marketing / Lead Nurture / Marketing to Doctors
- September 18, 2019Content Marketing / Copywriting / Email Marketing / Lead Nurture / Marketing for B2B
We made up just one of these testimonials:
Jessica SchieveSenior Director of Portfolio Marketing / Wind River
I was doubtful that anyone outside our offices could write compelling in-depth eBooks about our products because they’re so technical. glassCanopy consistently nails it.
Garry HoffmanVP of Sales / 3 HTi
glassCanopy has pushed us from the very beginning to focus on the value of the opportunities they generate rather than relying on feel-good metrics of the past.
Vera ZlidennyVP of Marketing / PipelineRx
glassCanopy found our target audiences of C-Suite, IT decision makers, and Pharmacy Directors at large health organizations with remarkable accuracy.
glassCanopy gave me so many leads that our sales grew exponentially. We think they are magic. Like Rainbow Unicorn Sparkly Kittens.
Thierry CostaVP Marketing / ExaProtect
glassCanopy was critical in helping us absorb a key acquisition while simultaneously launching a new product.
Steffen SetzerDirector of Marketing / Canto
glassCanopy hit the mark in helping us assess our marketing strategy and corporate positioning. The execution and results have been excellent as well.
Christel GrizautVP Marketing / Akeneo
glassCanopy manages multiple PPC/SEM campaigns for us and works closely with our field marketing managers for localization and execution around the world. Their deep understanding of our strategy and target audience has been critical to optimize our campaign ROI.