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Since 2001, glassCanopy’s startup clients have combined their technology prowess and our marketing savvy to return nearly $2 billion to investors and founders.

glassCanopy is a San Francisco marketing agency. We market hard-to-describe products to hard-to-find audiences. Specializing in technology, startups, and marketing to doctors.

Recently Posted

Articles

  • Defining the Challenge of Marketing IT Infrastructure

    Everyone wants to market to IT. Marketing to IT is so popular because IT controls a ton of money. According to Gartner Research, IT infrastructure and services spend in 2018 will reach $3.5 trillion, and that spend will increase to more than $4 trillion by 2022. As a result, CIOs and IT leaders are popular…

    Read more: Defining the Challenge of Marketing IT Infrastructure

  • WTH | What the Hell Is: Content Marketing?

    Content marketing continues to be a popular topic, with the term “content marketing” generating 64 million results on Google. It has become a staple of many B2B marketing departments as companies realize the impact it can have on sales and revenue, but what exactly is it? Content Marketing Definition “Content marketing is the marketing technique…

    Read more: WTH | What the Hell Is: Content Marketing?

  • Google Snippets Part 1: How do snippets impact search behavior?

    This is the first part of our blog series about google snippets. If you want to know how snippets impact search behavior continue reading…if you want to learn how to grab that top spot, check out Google Snippets part 2. Google constantly tweaks its search algorithms and how they present the search results. One of…

    Read more: Google Snippets Part 1: How do snippets impact search behavior?

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