B2B Lead Generation Strategies for Twitter

Building Relationships The power of Twitter-based marketing comes from two primary factors: its opt-in status (your audiences choose to follow you); and its setting, which focuses on brief, conversational interactions. As a lead generation tool, Twitter can help B2B marketers: Engage in real-time conversations to get feedback and drive sales Increase your connection to followers interested […]

Read More

B2B Marketing with SlideShare: 5 Tips

SlideShare is the world’s largest community for sharing presentations. With 60 million monthly visitors and 130 million pageviews, it’s amongst the most visited 200 websites in the world. Besides presentations, SlideShare also supports documents, PDFs, videos and webinars. Dubbed as the “YouTube for businesses,” SlideShare is a great resource to generate leads, especially for marketers […]

Read More