3 Tips for Leading a Successful Conference Call

Prepping for a conference call is much more than just scheduling an hour-long conversation; you need to be organized. You need to know the location of everything that could come up in conversation. You need to be aware of how much time you have scheduled and how quickly time is passing. And, most importantly, you […]

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Embedding YouTube Videos in WordPress

I love making my blog posts as dynamic as possible. Often, that means I want to include a video. Maybe it’s a tutorial I love, or perhaps it’s a song that’s extremely relevant to my topic. Regardless, including on-topic videos in your blog post can help you capture – and keep – your audience’s attention. […]

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Vimeo vs YouTube

If you’re considering where to host your company’s videos, we recommend both Vimeo and YouTube! Why YouTube SEO is not an exact science and subject to constantly changing rules and algorithms, but YouTube is owned by Google, so it’s a good bet that it will continue to be weighted heavily for SEO purposes.  Plus, most […]

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Editing with Microsoft Word: Git ‘Er Done!

Anyone who’s worked extensively on copy knows how tough it can be to track the changes made to the piece, who made the changes, and when the changes were made. Luckily, Microsoft Word has some pretty nifty features that make tracking changes simple. Up in the “Review” pane of Microsoft Word 2011 and higher, there […]

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When to Send Emails

Mornings are when people are trying to sift through a deluge of emails, midday is too close to lunchtime, early afternoon risks the post-lunch coma, late afternoon is too close to quitting time, the evening is spent doing anything but work, and the deep of night might as well be a black hole. Monday’s too […]

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Thesaurus.com: Not Yo’ Momma’s Thesaurus

The scene: Me, writing a blog post for a client. I pop my head up and call to Jess, who is working diligently on something design-y. “Hey Jess, what about ex post facto?” “Huh?” “For this blog post. Ex post facto. It’s perfect. Can I get away with that?” “Daniel, is that Latin?” “Yeah. But […]

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Why ask Why: 3 Tips for Getting Better Answers

In one of glassCanopy’s recent staff meetings, we had a discussion about how we can improve the quality of our work product. We were reminded of a very smart and talented former colleague who never stopped asking “Why?” Roan is now cofounder of an awesome startup of her own, but luckily, after ten years of […]

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How long does it take to build a website?

Our clients often ask us how long it takes to build a website. It’s a good question, and the answer depends on many variables including: design, functionality, interface, quantity and quality of existing and planned content, as well as the size of the production team. The websites we work on can take anywhere from 24 […]

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B2B Lead Generation Strategies for Twitter

Building Relationships The power of Twitter-based marketing comes from two primary factors: its opt-in status (your audiences choose to follow you); and its setting, which focuses on brief, conversational interactions. As a lead generation tool, Twitter can help B2B marketers: Engage in real-time conversations to get feedback and drive sales Increase your connection to followers interested […]

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Tutorial: How to crop and size images with Preview

For the majority of web designers and developers, the go-to image tool is Adobe Photoshop.  But there are a lot of people running blogs or contributing to blogs these days that are not familiar with Photoshop, and don’t want to spend the time it takes to learn this powerful but difficult program.  Adobe Photoshop also […]

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