Thought Leadership

Your #1 Business Skill? Confidence. (Here are some tips)

So yeah, this article probably isn’t very good really…There are probably a million other articles 10 times better…Umm…So, yeah. Sorry… What you should be reading instead is The Atlantic magazine’s audacious new story “The Confidence Gap.” According to the article, evidence shows that women are less self-assured than men — and that to succeed, confidence […]

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Millennials: Personal Branding Since Birth

Millennials get called out. A lot. In fact, “millennial” is almost a curse word these days. It’s become a signifier of petty, narcissistic behavior and an entitled attitude that’s apparent in our obsessive use of Facebook, Twitter, and Instagram. “No,” our elders say, “Not everyone wants to know you went to that ceviche restaurant again. […]

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Marketing Professional Services, Part 1: Give Your People a Soapbox

Marketing professional services requires that you effectively market the brands of both the company and the skilled individuals that comprise it. Too often, I see service companies promoting themselves only as organizations and not as organizations AND a collection of highly talented individuals. Focusing on the personal brands of just the top executives is not […]

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What It Takes To Be a Great Project Manager

Everyone on a job cherishes a fantastic project manager. They are able to balance strong, project-driven leadership with empathetic support for the team. These days, anyone can benefit by thinking like a project manager. Here are the characteristics that the best project managers possess. 1. They are natural born leaders. It doesn’t require much effort […]

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