You sell complicated stuff.
Your customers aren’t “Females, ages 18-34”.
They’re dermatologists, software developers, or small business owners.
Your product isn’t carbonated sugar water.
It’s insurance, digital health, professional services, or enterprise SaaS.
We get it. And we get you qualified leads.
What about us?
glassCanopy is an integrated marketing agency based in San Francisco.
We market hard-to-describe products to hard-to-find audiences through content marketing and digital campaigns.
We specialize in technology, startups, and marketing to doctors.
Rich is a marketing strategist focused primarily on startups, technology, and marketing to doctors. He has advised startups that have collectively returned almost $2 billion to founders and investors. Rich founded glassCanopy in 2001. He holds an MBA in finance & marketing from Columbia University and a BA from Johns Hopkins University.
Susan Gamble | Manager
Mariam Benmoussa | Digital Strategist
Mariam has created and executed strategic multi-channel marketing campaigns in markets ranging from North Africa, Europe to the U.S. She earned a BBA with a double major in Finance and Marketing and master’s of science in Integrated Marketing Communications. She is AdWords and Google Analytics certified, as well as a Salesforce Certified Pardot Specialist.
Jessica Lanham | Art Director
Hailing from New Mexico, Jessica earned a BFA from The School of the Art Institute of Chicago, before making her way to San Francisco. Jessica enjoys designing onscreen as well as offscreen with traditional printmaking processes. Some of her personal work: jesslanham.com
Jen Beall | Writer
Jen was born and raised in the Bay Area and graduated from UC Davis with a degree in psychology and dramatic arts. She enjoys participating in musical theater and is a trained ballet dancer. She spends her free time exploring San Francisco and trying to pet as many dogs as possible.
In addition to our full time staff, we work with a regular crew of a dozen part-time and contract workers.
Since our founding in 2001, glassCanopy has created hundreds of successful campaigns for our clients and generated over $2 billion in successful client exits for startup clients.Give us a shout›
From their first website to their channel marketing program, we helped build the nascent server virtualization market into a $500M exit for this scrappy startup.
The Cooperative of American Physicians
Reaching doctors is hard, but we're good at it. We help the most innovative player in medical malpractice protection build trust and membership through an evolving web of content and digital marketing.
New messaging, web site, ad campaigns, and aggressive content marketing accelerated sales for this aggressive reseller of CAD, PLM, and 3D printing solutions. After 12 months, we helped push them to their best quarter ever.
- 3 HTi
- Caw Networks
- Cooperative of American Physicians